Posterous theme by Cory Watilo

Filed under: Kindle

Tablet Device Adoption and the Revenue Made | What Little I Know...

As I travel from office to office, conference to conference and airport to airport, the obvious adoption of tablet devices has become clearly evident.  Although nowhere as rampant as smart phones, you still can’t help but notice that the usage rates have surpassed analyst expectations.  With that being said, we have always wondered how much money some of the larger players are making from our lust to move to portable information assets, other than our phones.  Barclays’ Douglas Anmuth estimates that Kindle revenue will total $1.7 billion this year and grow to $4.3 billion in 2012.  Note that the revenue here does not just contain numbers from device sales, it also includes revenues gained from app. sales. With Apples iPad device, the numbers are more staggering.  It is estimated that the company will ship 100 million units by the end of 2012, putting our sales estimate for just the device itself somewhere around the $50 billion mark over three years.

Note that in just three months of sales this year, the iPad made Apple $2 billion dollars in revenue from tablet sales and we are still looking for a comprehensive number on what their 30% of all app sales has amounted to.

Interesting tablet related infographics: